The Need for a Qualitative Cultural Methodology
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Abstract
This paper states that qualitative methods are indispensable for researching the cultural characteristics of human psychology. Qualitative methods are extended from their traditional use in psychology —which is to investigate personal meaning— to research the cultural quality of behavior. Positivistic methods are criticized, as insufficient for researching cultural psychology, although they may supplement qualitative methods in certain cases.
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How to Cite
Ratner, C. (2011). The Need for a Qualitative Cultural Methodology. Mexican Journal of Behavior Analysis, 18(1), 25–38. https://doi.org/10.5514/rmac.v18.i1.23389